MITSUBISHI | Outlander
Safety and technology. It's not sexy, but to car buyers, it's important. And for Mitsubishi, it's a class-leading difference between their vehicles and those of their competitors. So while everyone else was showing off their safety tech in the same tired and stale fashion (vehicle in situ, the same real world scenarios over and over...ugh), we injected some fun and soul into these videos to demonstrate a simple truth:
Talking about safety doesn't have to be boring.
Delivered on YouTube via Mitsubishi's channel and pre-roll.